Deseos Candles
Deseos Candles is committed to crafting scents and products that will make an individual sexy, empowered, and elegant. Each candle is organically handmade and tested to ensure the best burn quality and maximum scent throw.
Brand Development & Social Media Creation
The Brief:
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Deseos Candles, owned by Shayla Rodriguez, was built from scratch with a passion for creating high-quality candles. To expand its reach, I focused on enhancing the digital presence of the business, ensuring it resonated with a broader audience and showcased the brand’s unique qualities.
The Solution:
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Developed the complete brand identity for Deseos Candles, including a custom logo, cohesive color palette, and thoughtfully designed product labels and thank you cards to strengthen the overall brand image.
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Created professional product photography that showcased the candles in an inviting, aesthetically pleasing way.
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Enhanced the brand's digital presence by curating content for all social media accounts, ensuring consistency across platforms and engaging the audience effectively.
The Key Results:
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Deseos Candles’ website achieved a 3% Click-Through Rate (CTR), driving consistent traffic and engagement.
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In just 3 months, the brand grew its social media following to thousands of followers, while also gaining over 500 subscribers, demonstrating strong community interest and brand loyalty.
Color Development
Logo Development
Logo Development
Photographs
Video Creation
